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Beyond Ainu StudiesChanging Academic and Public Perspectives$
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Mark J. Hudson, Ann-Elise Lewallen, and Mark K. Watson

Print publication date: 2013

Print ISBN-13: 9780824836979

Published to Hawaii Scholarship Online: November 2016

DOI: 10.21313/hawaii/9780824836979.001.0001

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Tourists, Anthropologists, and Visions of Indigenous Society in Japan

Tourists, Anthropologists, and Visions of Indigenous Society in Japan

(p.45) 3 Tourists, Anthropologists, and Visions of Indigenous Society in Japan
Beyond Ainu Studies

Tessa Morris-Suzuki

University of Hawai'i Press

This chapter addresses how the seemingly disparate practices of tourism, anthropological research on Ainu bodies, and control over cultural representations were united through the telescoping effects of colonial power. During the rise of urban middle classes and the founding of the Japan Tourist Bureau in 1912, cultural diversity was transformed into an object of pleasure for mass consumption and urbanites became frequent travelers in the northern regions. Ainu who were subjected to the tourist gaze, however, placed their critique of this objectification (misemonoka) at the center of their movement for human rights and dignity. In almost identical language, their Ainu peers rejected researcher prerogatives in using Ainu bodies as “physical material for research”.

Keywords:   tourism, Japan Tourist Bureau, Ainu, cultural diversity, colonial power, misemonoka, mass consumption

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