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The Attractive EmpireTransnational Film Culture in Imperial Japan$
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Michael Baskett

Print publication date: 2008

Print ISBN-13: 9780824831639

Published to Hawaii Scholarship Online: November 2016

DOI: 10.21313/hawaii/9780824831639.001.0001

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Media Empire

Media Empire

Creating Audiences

(p.41) Chapter Two Media Empire
The Attractive Empire

Michael Baskett

University of Hawai'i Press

This chapter examines how Japanese film culture engaged parallel forms of media to create imperial subjects by focusing on manga or comic books, popular music, and film magazines. It first considers the ways in which images of Asia represented in manga, illustrated novels, and animated films were used to transform young, predominately male audiences into obedient imperial subjects. It then turns to stories about heroes in exotic outposts of the Japanese empire that were published in response to a sense of inner duty and market demand. It also explores the use of popular music in animated films and the growth of film publications. The chapter shows how film magazines, popular music in films, and comic strips all interacted dynamically, both expanding the audience base for film while inviting the viewers' and readers' vicarious participation in the imperial project through their consumption.

Keywords:   manga, Japanese film culture, media, comic books, popular music, film magazine, animated film, audience, Japanese empire, Japanese film

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