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Regionalizing CultureThe Political Economy of Japanese Popular Culture in Asia$
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Nissim Kadosh Otmazgin

Print publication date: 2013

Print ISBN-13: 9780824836948

Published to Hawaii Scholarship Online: November 2016

DOI: 10.21313/hawaii/9780824836948.001.0001

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Popular Culture and the East Asian Region

Popular Culture and the East Asian Region

(p.18) Chapter 2 Popular Culture and the East Asian Region
Regionalizing Culture

Nissim Kadosh Otmazgin

University of Hawai'i Press

This chapter examines the significance of popular culture to the regionalization process in East Asia. It first considers the main characteristics of the East Asian region and shows that East Asian regionalization is essentially market-driven and overwhelmingly focuses on urban centers with large populations of middle-class residents, rather than on nation-states as a whole. It then explains major concepts related to “regionalism” and “regionalization” in East Asia and goes on to describe a regional paradigm for analyzing Japanese cultural industries. It also discusses the ways in which popular culture draws East Asia's cities and their inhabitants closer together, the impact of regional media alliances on East Asian popular culture markets, and the role of piracy in promoting regional confluences of popular culture. The chapter argues that a dynamic East Asian popular culture market has already been in the making for the past two decades and has greatly contributed to the regionalization process.

Keywords:   popular culture, regionalization, East Asia, urban centers, regionalism, Japan, cultural industries, regional media alliances, popular culture markets, piracy

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