This book examines the impact of digital technology on Japanese cinema from the 1990s to the present by focusing on the salient film genres or media networks: horror, documentary-style fiction, animation, transnational cinema, and ethnic cinema. Through analyses of the works by filmmakers such as Nakata Hideo and Sai Yoichi, as well as animation artists like Oshii Mamoru and Yamamura Koji, the book explores the ongoing contestations and negotiations between cinema and digital media, the national and the transnational, and global cinema and Japanese local culture. It also considers Japan's conflicting desires toward transnational culture, marketing, and viewership, as well as the strategic rationale behind the transnational cinema in both the film industry and recent critical paradigms, by drawing on Koichi Iwabuchi's work, Recentering Globalization: Popular Culture and Japanese Transnationalism.
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